Alright, might as well talk about the big elephant in the room when it comes to major sports media news this week.
The NYT has bought The Athletic.
To say I am a little skeptical on the future of The Athletic is putting it mildly. Not that I necessarily have a problem with the NYT itself, but I just don't see their culture meshing very well with The Athletic, and especially not with how much The Athletic has hired beat reporters for most major franchises and college teams.
Have to wonder if this means we're going to see a massive round of layoffs in the near future with all reporting being consolidated to a main editor, and a de-emphasis on beat reporting. And if that doesn't happen, you also have to wonder if this is going to exponentially increase subscription rates.
Speaking about rates.... well, I'll let Joe speak to this one...
What's interesting is one of The Athletics' biggest perks for subscribers is it is ad free. https://t.co/7p25Cw5fu7— THE KEY PLAY (@thekeyplay) January 6, 2022
So yeah, to read that they were already talking about bringing ads into their services when in regards to The Athletic....
Sigh, why do I get the bad feeling that this is the end of a good thing.
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